PEST Analysis
Date: 2015-10-01 16:05:53.0
- high household debt impacts purchasing power
- World economy has slowed, the export is affected
- Competitors might use better technology in production
- The demand of skincare market is increasing in Thailand and oversea especially natural skincare product
- The coming of AEC in 2015
- The recovery of Thai economy and stable political situation
- New technology in manufacturing can increase quality and decrease cost